Color shapes perception, evokes emotion, and drives design innovation. Americhem, a polymer compounding company located in Cuyahoga Falls, OH wanted a Color Trend Guide that would be used to inspire and inform, offering a curated look at emerging color palettes for the upcoming year. 

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The Objective: Create a forward-thinking guide that identifies and explores key color trends incorporating multiple regions and multiple industries.

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The Outcome: “Immersed in the Worlds of Color” achieved its goal of empowering Americhem with a unified vision for incorporating contemporary color trends across multiple industries. This empowered the company’s sales and development teams to stay ahead in the ever-changing landscape of product design therefore increasing leads and sales of new products.